UB Disc Golf started as the brainchild of owner Michael Brouphy, it came from an urge to propel the sport forward using a strong background in graphic arts. The first year proved to be a year of researching and trying out new things. That first summer out of nowhere the first line of graphic tees came to life. Once the Urban shirt dropped we have not stopped. Our main goal for the apparel line has been to keep the sport current but not overboard, we wanted a sense of style that we had not seen before in this sport.